Earlier this year the fifth installment of Digital Book World, held annually in New York City, revealed the book industry is losing teen readers to other forms of digital entertainment. The same study - put out by Nielsen Book – shows only 4% of all book buyers read e-books only. However, the number of Americans who own digital reading devices has jumped to 50% as of January 2014.
The Pew Research Center’s survey of reading habits at the beginning of this year revealed several interesting insights.
88% of college graduates read at least one book in 2013, but that means 12% - or 1 in 8.5 college grads, didn’t read a single book in an entire year. What’s wrong with that picture? Overall, 24% of Americans 18 or older didn’t read a book in 2013. 31% of men, almost one in three, did not read a single book in one year.
We think older people love to read but 30% didn’t touch a book last year (those 65+). Based on income, the likeliest reader come from those earning $50,000 to $75,000, where 85% read at least one book. Surprisingly, 81% of blacks, 76% of whites, and 67% of Hispanics read a book last year.
Women read ebooks more than men, and blacks read ebooks twice as often as Hispanics. College students read ebooks at more than three times the rate of those with no more than a high school diploma. Of those earning below $30,000 in salary – 14% read an ebook vs. 46% of those earning over $75,000.
Greg Smith -Author
I have 30+ years as a graphic designer under my belt. During that time I've worked on countless books; designing covers, layout, etc. Now I've decided to "go behind the camera." Now I'm trying my hand at writing.